Why Great Ideas Are Useless Wednesday, October 29th Money Making

What a title I know! It will make sense to you though, so don’t worry, I haven’t lost my marbles (yet).

When you have that ‘award winning idea’, everything clicks. You realise the potential of what you have thought of, what you could attain through it, and you get excited. You get motivated. You sit down and work out all the little bits and pieces that you need to do, maybe on paper, maybe in your head. A week later, and you’ve moved on from that project. Why? Well, in my opinon the main reason is boredom.

Take me for example, I have two great ideas in the pipeline that are pretty much guaranteed to make me money with a bit of hard work, but every time I try to get myself to the point of doing some work for it, I fail at the first hurdle – I lose all motivation in it. I know that it will make me money, and I know that it will be worth it, but it just seems like too much hard work. I know that sounds stupid, but its true!

Now lets look at my latest site – in my pants. Now this site has a little monetisation potential, but nothing guaranteed, yet I have almost spent two days building this site, along with an admin console back end, and have plans to extend the amount of features on the site. Why on earth would I be doing this? Because strangely I am really enjoying it. Im learning new things by building it, it does have ’some’ prospects, and its quite funny (personally speaking). Whereas I stand to gain less from this site, I’m more inclined to carry on developing it because its something Im enjoying, whereas the other two seem like I have set myself up for almost ‘too much work’. I know they will be good earners, but it is getting myself motivated to do something that I’m not looking forward to.

Most great ideas end up this same way, people find amazing niches and ideas, only to be defeated because the project seems too daunting, or too much like hard work. Ideally, we would find something that we would enjoy doing, that would make lots of money, and focus our attention on that. Some people are that way driven, but it is ever so rare to find one.

So what do I suggest? Well, have a look at the things you actually ‘enjoy’ doing, and see what can be had from that! Well, at least that’s the answer everyone else gives, however its not strictly speaking true. One of the projects I want to start is about something I very much enjoy, and have for a long while, yet I cannot find the motivation to do it.

So what are your views on the issue? Do you think you should try to motivate yourself to these ‘boring’ tasks, or look towards things you enjoy more?  Have you ever experienced what I have written about? Let me know…as for me, I am heading to bed as I have to be up at 5am to check that my companies system is still up and running…joy!

Dan